Artikeltexte (Article texts)
The texts to be delivered, describing exactly one article or a group of similar articles, are differentiated into short text, long text, and dimension text.
For each article in the range, additional article texts can be maintained optionally. These text types comprehensively describe a product in the HVAC industry across all distribution channels. They offer advantages in text creation and usage and are optimized for involved processes.
In the medium term, the previously used text types, such as the article short description, article description, marketing text, and usage notice, will be replaced.
The requirements for character sets and formatting can be found here: Anforderung an Zeichenmenge und Formatierung (Requirement for character quantity and formatting)
(Enable the automatic English translation in the subtitle option for this purpose)
Text | Description | Length | Allowed characters | Formatting |
---|---|---|---|---|
The short text is required for describing and identifying an article throughout the entire business process. | 2 times 40 characters | Alphanumeric characters with upper and lower case, including umlauts and spaces. Allowed special characters: !"#$%&’()*+,-./:<=>?@^_`§ß | no | |
Long texts provide a detailed description of an article and represent group text content. | 99 times 40 characters | no | ||
Dimension texts provide an article-specific supplement to the long text. | 99 times 40 characters | no | ||
The article short description is a product-identifying, unique description of a product. | 256 characters | Alphanumeric characters in uppercase and lowercase with umlauts and spaces. Allowed special characters are: !"#$%&’()*+,-./:<=>?@^_`§ß
| no | |
The article description is a comprehensive overview of all technical features of a product. | 10.000 characters | HTML formatting: Anforderung an Zeichenmenge und Formatierung (Requirement for character quantity and formatting) | ||
The marketing text is a user-oriented description of an article presented as formatted plain text. | 10.000 characters | HTML formatting: Anforderung an Zeichenmenge und Formatierung (Requirement for character quantity and formatting) | ||
The usage note provides guidance on processing techniques that deviate from the standard. | 256 characters | no |